Episode 8

The One Where We Discuss How To Scale An Agency with Adriana Stein

Published on: 28th November, 2023

Originally from the US and now living in Germany, Adriana Stein is the CEO and founder of the marketing agency AS Marketing. She leads a team of multi-language marketing experts who develop holistic international marketing strategies for global companies. In this episode, she discusses the personal and professional challenges she has faced as a marketing agency CEO, and how she found ways to overcome them. From her burnout to breakthroughs, she shares the lessons she learned while scaling her agency such as to how to standardise operations (project, client communication and processes) and why she nearly removed herself from daily operations with clients. We also find out what inspires Adriana and what empowers her to be the brilliant woman she is today.

You can connect with Adriana through her LinkedIn and Twitter/X and her Website.

You find this episode transcript and all other transcripts on WTS Website.

Introducing #WTSPodcast

The Women in Tech SEO Podcast is THE podcast starring women in the SEO industry. We’re on a mission to amplify all the brilliant women in our industry! Our guests share their story with us and what empowers them. Each episode provides you with tips and resources on how to navigate your career in your own way.

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About the Podcast

WTSPodcast
The Women in Tech SEO Podcast (WTSPodcast) is THE podcast for all things SEO. Each week we invite brilliant women in the industry to join us and delve into specific topics so that we can learn from their stories, knowledge, and experience.

WTSPodcast is part of Women in Tech SEO - a support network aimed for women in the Technical SEO field, to discuss, share and learn from one another. The aim is to empower each other in a positive, inspiring, and beneficial way, and to help build our network and accelerate our careers.

Your hosts are Isaline Muelhauser (International SEO Consultant) and Areej AbuAli (Founder of Women in Tech SEO & SEO Consultant).

Website: https://www.womenintechseo.com/podcast/

About your host

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Areej AbuAli

Areej is an SEO Consultant with over a decade of experience who focuses on all things technical and on-site. She is the founder of the Women in Tech SEO community and has spoken in industry events such as MozCon, SMX and BrightonSEO.